Whatever type of business you run. Whether, it is a local shop, a big brand or even a medium-sized e-commerce business. Social media is the backbone of Android app development companies. The 2019 latest social media trends will persist to impact your competitiveness in the market. This means you have to be vigorously present on the social media platforms. The social media trends are impacting digital advertising. To come up with your next social media campaigns, you must be conversant to the social media trends of the day. Have a look on the social media trends to follow in 2019…
· AI
AI and ML algorithms are becoming critical for social media monitoring. The AI technologies work behind the scenes to facilitate social media monitoring. This will influence the major social media trend in 2019 as businesses seek to survive the intensified competition. AI is the attraction point for android app development companies. The significance of AI lays in the fact that the algorithms used enable AI to tackle troubles that emerge with the messy data sets. This is beyond human capability. AI has the ability of delivering critical social media insights. This is even before you ask as the systems will have a capability for sending notifications. This is by matching the preferred topics and trends. The approach includes matching social media mentions, the shares, the likes, and other social media activities.
· Social Intelligence
Social intelligence is going to be one of the major 2019 social media trends to follow. Today’s spirited business environment demands that businesses should apply business intelligence. Social intelligence is mainly using in social media for advertising and marketing. We are at such a time when all business has a social media presence. This is on platforms like Instagram, Twitter, Facebook, Snapchat, and LinkedIn among others. The approach will aid a business to shape the company’s products to suit customer taste. Additionally, this will guide advertising and delivery of customer experience. Is your business all set to apply automation for social analytics? This will be achieved by parsing your competitors and followers social feed, tweets, posts, and mentions with a focus of turning them into an actionable intelligence.
· Social Media for Product Discovery
Marketers have recognized the significance of social media for product discovery. The overall impact has been attracting new sales. The trend is anticipated to continue rising in 2019. The traditional product discovery channels such as online reviews, search engines, and Public Relations will be defeated by social media platforms. The social media platforms will be used for visual researches and product research. Search engines have been used for exploring products traditionally. However, in 2019, the social media platforms will prolong to catch-up. Experts on customer behavior show that users are turning up to social networks for online product research. The number continues to hop year in year out. This 2019 social media trend has been seen in fast-improvement markets. This includes the Middle East, Latin America, and also Africa.
· Automation with grow at a lightning speed
As we see AI and ML take on social media, automation will persist to grow. The Chatbots and marketing automation tools are fine examples. These tools are crafted to facilitate a business to convert, engage, and delight consumers. Through the automation strategies, businesses can handle the increasing number of followers effectively. This 2019 social media trend will allow businesses to handle consumer queries at a reduced cost. In 2019, we will see fine-designed Chatbots that present contact illusion. When it comes to the application of Chatbots, Facebook messenger is leading app (developed by the best mobile app development company). Facebook messenger Chatbots collect information and guide users on product selection. In fact, the Chatbots are already taking and processing client orders. In the past year, we have seen Chatbots respond to social media users when they comment on a post. In 2019, we see a further exploration of the use of Chatbots for automation and social media marketing. This is as the world goes AI crazy.
Final Thoughts
So these are some social media trends to follow in 2019. These trends will assist you, in growing marketers experience throughout the year. As in 2018, successful adoption of recent social media trends depends on strategy execution. Brands must take time crafting greatest strategies for adopting these social media trends. A working plan will definitely assist you business to achieve fruitful result! To know more go through this blog. We are Fluper! Fluper is leading android app Development Company.
its too cool and useful for us